MBA-FPX 5910 Assessment 4 Capstone Project

MBA-FPX 5910 Assessment 4 Capstone Project

MBA-FPX 5910 Assessment 4 Capstone Project

Assessment 1 Instructions: Capstone Project Summary

•   minimum of 3 pages, not including the title, reference, and appendix pages. 

     If you want can choose Samsung , 

•  project summary that describes your chosen organization, a business problem or opportunity, the kind of data you will need, and how your topic allows you to demonstrate the MBA program outcomes.
• 
  Introduction
  This course revolves around the creation of a single, significant capstone project. In other words, a project that caps off your learning and your program, allowing you to demonstrate the competencies of leadership and collaboration, ethical and evidence-based decision making, and innovative and strategic thinking. For your capstone, you will choose a real company and analyze it in a way that demonstrates your understanding of the MBA program outcomes. You will turn your analysis of that company into a written report with recommendations and a formal presentation for your intended audience.
• 
  Having a solid, doable scope is an important part of creating a successful capstone project, and the exact scope is up to you. To help you establish a realistic scope, you will start with the project summary. Be careful to consider the scalability of your project scope, ensuring that it demonstrates your ability to lead in a business environment and showcases your achievement of all MBA program outcomes.
• 
  Examples
  A scope that is poorly defined:
  
  • I want to write a general analysis of the bookseller, Barnes & Noble.
    • This topic is too broad, and it would probably require hundreds of pages to address all of the possible analyses.

• A scope that is better defined:
• I want to focus on how Barnes & Noble has managed to survive the Internet age while Borders has crumbled.
  • What makes this a better scope? The scope is grounded in a problem (such as how to survive Internet competition) or opportunity (such as the area lacking a business that you plan to open), which allows you to focus the analysis.
  • It must also allow for you to analyze and suggest evidence-based recommendations, takeaways, or actionable next steps as the crux of your project.

• Preparation
• Read the MBA Capstone Project Description [PDF].

• Assessment Description
  For this assessment, introduce the organization you have chosen to research, why you chose it, and how it will allow you to demonstrate all of the MBA program outcomes.
  Write a 2–3 page paper, in an academic writing style, that details the topic and scope of your capstone project. Your project summary should be clear and concise yet thorough enough for faculty to provide feedback and guidance. Your project summary should be well organized and include the following sections:
• Describe the background of your chosen organization. 
  • Provide a brief background of your selected organization. For instance, discuss its product lines, number of years in business, organization structure, location, et cetera.
  • If you choose an organization for which you work, your introduction must include a statement that you received permission to use the company from a supervisor.

• Describe a business topic, problem, or opportunity that you intend to research.
  • Describe the problem or opportunity you see that makes this company a good choice. 
  • Explain the scope of your project by clearly identifying the topics or areas you intend to research. 

• Explain the level of accessibility to data necessary to examine the chosen business topic, problem, or opportunity.
  • Address how you will go about obtaining the data.
  • Identify any special requirements that you might need to meet to access the data you will need. 
  • Explain risks you think will be encountered and the mitigation plan to manage those risks.

• Explain how your topic will allow you to showcase your leadership ability by demonstrating each MBA program outcome. 
  • List out each program outcome clearly, and then explain in 3–4 sentences how your topic will allow you to demonstrate each. The MBA program outcomes are listed in the MBA Capstone Project Description.
  • Identify specific items of your project summary that you believe demonstrates the outcome. 

• Wrap up your paper with a clear, concise conclusion that summarizes your plan. Just a couple sentences is fine.
• Your project summary should have these sections:
• Introduction.
• Statement of scope.
• Demonstration of outcomes.
• Conclusion. 
• Submission Requirements
• Style: Your paper should follow the corresponding MBA Academic and Professional Document guidelines (available in the MBA Program Resources) for academic style. It should be double spaced, use subheadings, and be well organized and well written.
• Communication: Ensure written communication is free of errors that detract from the overall message and quality.
• APA guidelines: Format your paper according to current APA style and formatting.
• Resources: At least one resource should be a scholarly article or other content found in the Capella library, and one should be from the Wall Street Journal. If using Internet sources, evaluate them appropriately to make sure they are credible resources. 
• Length: Your paper should be between 2–3 pages.
• Font and font size: Use 12 point, Times New Roman.
• Evaluation
  By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies through corresponding scoring guide criteria:
• Competency 2: Integrate information across disciplines and from differing perspectives.
  • Describe the background of the chosen organization.
• Competency 3: Think critically and analytically to provide evidence-based solutions to business challenges and opportunities.
  • Describe an intended business topic, problem, or opportunity to research.
  • Explain the level of accessibility to data necessary to examine the chosen business topic, problem, or opportunity. 
  • Explain how the topic will allow showcasing of leadership ability by demonstrating some MBA program outcomes.
  • Competency 7: Communicate clearly and effectively in a business environment.
  • Write coherently to support a central idea with correct grammar, usage, and mechanics as expected of a business professional.
• EPORTFOLIO
  You should consider adding this to your personal ePortfolio. This assessment demonstrates your ability to draft a project summary, which is necessary in a professional setting when you are trying to pitch an idea or potential project, or make recommendations.

Running Head: PROJECT 1

PROJECT 6

CAPSTONE PROJECT 

Introduction

FrontierrAirlines company is an American transporter, founded innDenver, Colorado. It was formed in February 1996, meaning it has been operating for twenty-six years (“FlyFrontier”, 2020). It is the eighth largest airline in the U.S. It operates flights to over one hundred destinations in the U.S. and thirty global destinations. Frontier Airlines has over three thousand workers. It is an Indigo Partners subsidiary and has a hub at Denver International Airport with a significant focus on cities in the U.S. Frontier Airlines has a simple organizational structure headed by the Board Chairman (“FlyFrontier”, 2020). This enables the company to make quick and informed decisions in its operations. I chose this company because it is a medium-sized company, meaning that data collection will be easy because it is easily accessible. The company will enable me to demonstrate all the program outcomes because it has adequate information online, and I can easily access it. I will research it thoroughly to ensure I get all the information required for effective program outcomes. Some characteristics that make Frontier Airlines an excellent choice for my project include the presence of good leaders that exhibit great leadership traits that will inspire me and motivate me in my future role as a leader. There is also ample information regarding the company and the topic in various secondary sources.

Statement of Scope

My focus regarding a business problem is on business competition, and to be specific; I want to focus on how Frontier Airlines has managed to do averagely well in a market with more robust competitors. The airline industry has intense competition because entry barriers are relatively low due to market access liberalization resulting from globalization (Park, & Seo, 2019). However, existing airlines benefit a lot from rights on airports and other economies of scale, resulting from fewer entry barriers than new airlines. I believe Frontier Airlines is the best company for my program because it has emerged competitively despite the big fish in the industry (Carey, 2016). The company is still famous in its ways and has remained relevant since its establishment.

In my project, I intend to focus on different competition topics, such as types of competition, market structures, and ways in which small and medium-sized enterprises can use the latest technology to attain a competitive advantage and overcome barriers to significant competition. These areas will help me examine how to remain competitive in a market that is hard to enter, and mechanisms that can be used to enter the market or industry. The level of accessing the data necessary to examine the topic critically is relatively high. Data will be obtained using secondary sources, such as scholarly articles and books. This means I need to do thorough research using peer-reviewed articles and other literary references to support my project topic. Risks that might include using false information about the company; hence, I need to research viable sources to avoid the wrong things to avoid tarnishing its name.

Demonstrationoof Outcomes

Apply foundationaliinformation and an understanding of business systems, procedures, and technology within and across essential disciplines.

The topic will involve analysis of various business systems and processes. It will also address how technology has impacted the competition. The case will also explore multiple theories and models involved in the game.

Integrateeinformation across disciplinessand after differing standpoints.

The project will use information obtained after the company and analyze it to understand ways of enhancing competition. The information obtained will also be integrated with data from evidence-based sources to assess its integrity. The results obtained from the assessment will be used to make growth recommendations for the company by enhancing their competition strategies, such as maximizing social media to market their services and becoming competitive.

Think critically and logically to bring evidence-based solutions to business tasks and prospects.

Through the information obtained from the company, I will offer evidence-based solutions to competition. I will also use other relevant materials to ensure I provide effective solutions for competition challenges. I will even think critically through the knowledge obtained from the course to provide logical and sound solutions.

Applyyinnovative, strategic, andssustainableaapproaches to commercial practice and development.

The topic will enable me to include innovative ideas by analyzing the data obtained to gain relevant results. I will also use different approaches that demonstrate effective business planning and practice. The topic project will also enable me to strategize and understand how to work best to achieve the best results.

Lead and cooperate in a computer-generated, worldwide,aand socially diverse environment.

The project topic will enable me to showcase leadership ability, primarily through the process of data collection. It will allow me to showcase my collaboration ability by interacting with people from different cultures. I will also demonstrate leadership skills through clear communication, listening, and even learning.

Integrate values of ethics and integrity into commercial choices.

This outcome will be demonstrated by being honest in all my undertakings. I will also respect and remain loyal to everyone involved in my project. I will also be trustworthy and stay on the correct path throughout the entire project.

Conclusion

In conclusion, my project topic will be based on business competition, and to be specific, a strategic analysis conducted on the competition sector of Frontier Airlines. The company is the right choice because it has tried to remain competitive in an industry with stiff competition, especially from the more prominent companies. Data accessibility will relatively easy because the company is medium, and I intend to plan well before engaging in the exercise. This topic will enable me to achieve all the expected outcomes of the MBA program because it involves various activities.

References

Carey,aS.a(2016).aFrontieraAirlinesaTargetsa‘Overpriced’aRoutesainaExpansionaPush.aRetrieveda2aSeptembera2020,afromahttpss://www.wwsj.com/articles/frontier-airlinees-targets-overpriced-routes-in-expansion-push-1452725676

FlyFrontierr. (2020). Retrieved 3 September 22020, from /orders/www.flyfrontier.com/about-aus?mobile=truee

Park,aA.aH.,a&aSeo,aK.a(2019).aCommonaOwnershipaandaProductaMarketaCompetition:aEvidenceafrom

• SCORING GUIDE
  Use the scoring guide to understand how your assessment will be evaluated.Effective 2/15/2019, the following companies are NOT ALLOWED for capstone projects:

1. Proctor and Gamble.
2. Johnson and Johnson.
3. Harley Davidson.
4. Pepsi or Coca-Cola
5. Amazon.
6. Netflix
7. Apple.
8. Starbucks.
9. Toyota.
10. Walmart.
11. Google.
12. Kellogg.
13. Target.
14. McDonald’s.
15. Auto Companies Ford, Tesla, Volkswagen 
16. Airlines SouthWest, American, and Delta

• MBA Capstone Project Description
• Capstone Project Examples
• Capstone Project Selection and Proposal Guidelines
• Capstone Project Requirements
• Capstone Deliverables
  • Credible Resources
• Appendix A – Capstone Project Scoring Guide

ADDITIONAL INSTRUCTIONS FOR THE CLASS

SCORE A+ WITH HELP FROM OUR PROFESSIONAL WRITERS – MBA-FPX 5910 Assessment 4 Capstone Project

We will process your orders through multiple stages and checks to ensure that what we are delivering to you, in the end, is something that is precise as you envisioned it. All of our essay writing service products are 100% original, ensuring that there is no plagiarism in them. The sources are well-researched and cited so it is interesting. Our goal is to help as many students as possible with their assignments, i.e. our prices are affordable and services premium.

• Discussion Questions (DQ)

Initial responses to the DQ should address all components of the questions asked, including a minimum of one scholarly source, and be at least 250 words. Successful responses are substantive (i.e., add something new to the discussion, engage others in the discussion, well-developed idea) and include at least one scholarly source. One or two-sentence responses, simple statements of agreement or “good post,” and responses that are off-topic will not count as substantive. Substantive responses should be at least 150 words. I encourage you to incorporate the readings from the week (as applicable) into your responses. MBA-FPX 5910 Assessment 4 Capstone Project

• Weekly Participation

Your initial responses to the mandatory DQ do not count toward participation and are graded separately. In addition to the DQ responses, you must post at least one reply to peers (or me) on three separate days, for a total of three replies. Participation posts do not require a scholarly source/citation (unless you cite someone else’s work). Part of your weekly participation includes viewing the weekly announcement and attesting to watching it in the comments. These announcements are made to ensure you understand everything that is due during the week. MBA-FPX 5910 Assessment 4 Capstone Project

• APA Format and Writing Quality

Familiarize yourself with the APA format and practice using it correctly. It is used for most writing assignments for your degree. Visit the Writing Center in the Student Success Center, under the Resources tab in Loud-cloud for APA paper templates, citation examples, tips, etc. Points will be deducted for poor use of APA format or absence of APA format (if required). Cite all sources of information! When in doubt, cite the source. Paraphrasing also requires a citation. I highly recommend using the APA Publication Manual, 6th edition.

• Use of Direct Quotes

I discourage over-utilization of direct quotes in DQs and assignments at the Master’s level and deduct points accordingly. As Masters’ level students, it is important that you be able to critically analyze and interpret information from journal articles and other resources. Simply restating someone else’s words does not demonstrate an understanding of the content or critical analysis of the content. It is best to paraphrase content and cite your source.

• LopesWrite Policy

For assignments that need to be submitted to Lopes Write, please be sure you have received your report and Similarity Index (SI) percentage BEFORE you do a “final submit” to me. Once you have received your report, please review it. This report will show you grammatical, punctuation, and spelling errors that can easily be fixed. Take the extra few minutes to review instead of getting counted off for these mistakes. Review your similarities. Did you forget to cite something? Did you not paraphrase well enough? Is your paper made up of someone else’s thoughts more than your own? Visit the Writing Center in the Student Success Center, under the Resources tab in Loud-cloud for tips on improving your paper and SI score. MBA-FPX 5910 Assessment 4 Capstone Project

• Late Policy

The university’s policy on late assignments is a 10% penalty PER DAY LATE. This also applies to late DQ replies. Please communicate with me if you anticipate having to submit an assignment late. I am happy to be flexible, with advance notice. We may be able to work out an extension based on extenuating circumstances. If you do not communicate with me before submitting an assignment late, the GCU late policy will be in effect. I do not accept assignments that are two or more weeks late unless we have worked out an extension. As per policy, no assignments are accepted after the last day of class. Any assignment submitted after midnight on the last day of class will not be accepted for grading. MBA-FPX 5910 Assessment 4 Capstone Project

• Communication

Communication is so very important. There are multiple ways to communicate with me: Questions to Instructor Forum: This is a great place to ask course content or assignment questions. If you have a question, there is a good chance one of your peers does as well. This is a public forum for the class. Individual Forum: This is a private forum to ask me questions or send me messages. This will be checked at least once every 24 hours. MBA-FPX 5910 Assessment 4 Capstone Project

• Guarantee

  

• Zero Plagiarism
• On-time delivery
• A-Grade Papers
• Free Revision
• 24/7 Support
• 100% Confidentiality
• Professional Writers

• Services Offered

• Custom paper writing
• Question and answers
• Essay paper writing
• Editing and proofreading
• Plagiarism removal services
• Multiple answer questions

We will process your orders through multiple stages and checks to ensure that what we are delivering to you, in the end, is something that is precise as you envisioned it. All of our essay writing service products are 100% original, ensuring that there is no plagiarism in them. The sources are well-researched and cited so it is interesting. Our goal is to help as many students as possible with their assignments, i.e. our prices are affordable and services premium. MBA-FPX 5910 Assessment 4 Capstone Project

Looking for a Similar Assignment? Order a custom-written, plagiarism-free paper